Today’s technology gives us more chances to reach out to the world than ever before. Students will learn how to use these technologies as well as traditional methods to impact their future and career. Students will be challenged to test these technologies in changing the way they think and work together. They will learn to be the designers in an ever changing world.
Software to be covered: Adobe Photoshop, Adobe Illustrator, Flash, Dream Weaver / Net
Object Fusion, Premiere / Ulead / Avid, InDesign / Publisher, Soundbooth / Audition
Conceptual design process Product redesign
Typography Logo design
Introduction to advertising Computer management /systems
Marketing and production Vector design/tools/attributes/layers
Public speaking and presentations Audio technology
Principles of film Studio photography
Camera operation Print processing
Digital photography Developing a portfolio
The Media Communications program has been designed to give students the
technical skills and hands-on experience they need to pursue a wide range of interests
and opportunities. Every aspect of the Media Communications course is influenced
by a team of industry leaders who know firsthand what is needed to be successful in
the entry level work force or for further education.
Projects and Experiences
As a student, you will have the opportunity to work with a broad spectrum of
internship options. You will be able to apply your knowledge and understanding to
solve communications goals and needs in your internship.
Media students will be prepared for exciting careers and studies in design,
advertising, illustration, photography, video and audio technology as well as Web,
animation, and game design.
Students are required to create a professional portfolio showcasing their knowledge
Students will be assessed based on work performance task sheets, participation,
workplace skills, and interaction in the classroom as well as written assessments.
Students take the National Occupational Competency Testing Institute (NOCTI)
Exam in Visual Communications and Multimedia Design.
Assessment is also done by a final hard copy or web-based portfolio.
May earn New York State Technical Endorsement on high school diploma
NOCTI Certification in Visual Communication and Multimedia Design
Local Employment Opportunities
The Media Communications program prepares students for exciting careers in
graphic design, advertising, illustration, photography, video technology, web design,
audio technology, animation, game technology and a vast array of other employment
opportunities related to communications. Job opportunities exist in various fields.
Locally, many artists work for themselves or contract with companies. Others
work in public relations or communications offices for colleges, hospitals, schools,
agencies, towns or businesses.
Silk screen/airbrush Web page design
Cd multi media Business development
Media ethics Digital advertising
Composition methods Digital imaging/presentations
Related Career Paths and Potential Salaries
Media Design $45-$59,000 Advertising $43-$62,000
Illustrator $45-$62,000 Photographer $43- $63,000
Web design $48-$70,000 Videographer $47-$72,000